Social Media Accessibility Bootcamp ► Equal Dreams

Social Media Accessibility Bootcamp Banner with text that says Learn about the best practices for accessible social media! Sign up now!

Schedule

Total contact time: 9 hours

Estimated time for preparation work: 3 hours 

Lesson 125th March 2023, Saturday at 10.00 a.m to 4.00 p.m (inclusive of one hour lunch break)
Lesson 21 April 2023, Saturday at 9.30 a.m to 1.30 p.m (inclusive of short breaks in between)

Do note that lunch is not provided (though we can direct you to the nearest eateries!)

Venue

ITE College Central, 2 Ang Mo Kio Drive, Blk D, Level 2, Enterprise Development Centre, Singapore 567720

Programme Description

‘Accessibility’ seems to be one of the greatest buzzwords these days, popping up in conversations ranging from areas like tech to government policies. But what does it really mean to make your content accessible in social media, either as an individual or an organisation?

Learn how to integrate accessibility from the get-go of your social media processes, and the theories behind it, in Equal Dreams’ very first Social Media Accessibility Bootcamp! 

Wondering why else should you join in?

This course will be highly interactive with a focus on hands-on learning. Guidance will be provided on how to make your social media accessible across popular platforms, while leveraging on the concept of universal design. Moreover, case studies used will be drawn mainly from the local context for relevance and easy adaptation for businesses or individuals operating in Singapore.

We’ve curated content in this bootcamp by combining:

  • Insights gleaned from overseas accessibility programmes
  • Learning points from our own journey in accessibility, specific to the local ​​context
  • Feedback from the disability communities and disabled consultants we work with

Bonus: Have your own social media channel (personal or corporate) analysed during this course, with personalised feedback on the tangible steps you can take to improve your social media accessibility! 

Learning Outcomes

  1. Demonstrate knowledge of disability models and inclusive language 
  2. Apply accessibility features when using major social media platforms
  3. Integrate accessible design and copywriting into social media content
  4. Learn the fundamentals of screen reader usage for basic testing
  5. Create effective and meaningful alt text, image & audio descriptions, captions and transcripts

Target Audience

The course is suitable for all levels of knowledge.

Whether you’re a marketing professional or creative, or really just use social media for your own content, we welcome you to join us!

Accessibility

Please let us know if you have any access requirements in the registration form, and we will do our best to work with you to provide them.

Programme Fees

  • Early Bird Registration (on and before 11 March 2023): $220 per pax
  • Standard Price (after 11 March 2023): $250 per pax

Note: Your place will only be confirmed upon payment, on a first come first served basis. There’s no refund of programme fees once paid, unless the programme is cancelled.

Funding

Eligible persons with disabilities can be reimbursed for the course fees under the Temasek-Trust CDC Lifelong Learning Enabling Fund.

Learn more about the Fund at this website: SG Enable — Temasek-Trust CDC Lifelong Learning Enabling Fund.

Registration is now closed.

Indicate your interest for future intakes!

About the Programme Team

Trainers:

  • Nix Sang (Team Lead)
  • Patricia Merilo (Media Specialist)
  • Clara Chee (Accessibility Specialist and Content Strategist)

Come onboard this learning journey with the team behind Equal Dream’s social media channels! Collectively, our team has had years of experience working closely with various disability communities, and with our very own lived experiences of barriers to access.

Switching between different hats in our access work — be it as creatives, digital content creators, accessibility professionals or consultants — has turned out to be our greatest strength and asset. This gives us a unique and holistic perspective in creating content that meets multiple objectives: accessibility, aesthetics, marketing value and social impact.

That’s why we’re thrilled to craft this programme so like-minded individuals can come together and grow in this two-way learning process. After all, social media has become such a big part of how our world interacts today, and everyone should be able to join the conversation. 

Hope to see you in class! Meanwhile, check out Equal Dreams’ social media channels to see how we’re walking the talk in accessible social media:

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